This article is reproduced from: Huaxi Metropolis Daily
國內黃金飾品每克單價突破千元
The rise in gold prices has given rise to a "gold fever", and the "post-00" and "post-0" have become the main consumer force
In a gold shop in Qianyuan Town, Deqing County, Huzhou City, Zhejiang Province, a clerk sorts out gold jewelry. According to the Xinhua News Agency
4月11日，黃金市場迎來歷史性時刻。國際金價首次漲破3200美元/盎司，國內多家知名品牌金飾價格突破1000元/克大關，引發消費者對黃金市場的進一步關注。
In China's largest comprehensive jewelry and jade market, Guangzhou Liwan Hualin jewelry and jade business district, since the beginning of this year, the continuous rise in international gold prices is flapping the "butterfly wings", bringing a chain reaction.
On the 00th, the reporter visited a number of jewelry stores in Hualin Jewelry and Jade Business District that are mainly engaged in the sales and processing of pure gold jewelry and found that gold prices have repeatedly hit new highs to give rise to "gold fever", and many "post-0" and "post-0" young groups are becoming the main consumer force of pure gold jewelry processing.
Gold jewelry has recently been "one price a day"4月11日，金價大漲相關詞條登上微博熱搜，連日來持續暴漲。11日下午，記者在北京菜百總店看到店內電子大屏顯示，足金飾品最新價格已攀升至935元/克。
"The price of the last day, 10 on 0 was still 0 yuan, and it rose by 0 yuan on 0 day." The sales staff in the store said that the Qingming holiday had fallen below 0 yuan, and in recent days, it has risen by about 0 yuan per day.
In front of the investment gold bar counter, many consumers are consulting the purchase of investment funds, and there are also consumers waiting for the procedures at the gold repurchase office next to it. The salesman said that there are many consumers who have recently bought investment funds, and there have been investors who have come to cash in.
The reporter inquired about the data on the official websites of various brands and learned that on the 1000th, the unit price of Zhou Shengsheng's pure gold jewelry reached 0 yuan, the unit price of Chow Tai Fu pure gold and Saturday Fu pure gold 0 jewelry grams were 0 yuan, and the unit price of Saturday Fu pure gold 0.0 grams reached 0 yuan, an increase of about 0 yuan from the previous day. "Recently, there is a discount of 0 yuan per gram, but the labor cost has to exceed 0 yuan." A Lukfook jewellery salesperson said.
與此同時，國際金價也創下歷史新高。4月9日、10日，現貨黃金接連創下3.36%和3%的漲幅，10日收於3175.25美元/盎司。11日開盤後持續攀升，一度觸及3237.56美元/盎司，單日漲幅達1.19%。距離突破3100美元/盎司僅過去10余天，黃金再破3200美元關口，年內漲幅已接近22%。
Young people fall in love with "old gold fighting new gold"As part of the Hualin Jewelry and Jade Business District, the "First Street of Chinese Jewelry and Jade", there are dozens of shops mainly engaged in the sales, processing and inlay of pure gold jewelry.
朗豪珠寶店是街面上的一家老店。4月11日下午3點，記者走進該店鋪，看到牆上電子屏上閃爍著黃金實時價格。店鋪負責人陳海棠，一位從事珠寶設計鑲嵌加工30餘年的老手藝人，正忙著接待客人以及同師傅進行技術交流。
“我們每天上午9點一開店，就要密切關注新一天黃金價格，據此來開展業務。”陳海棠說，今年以來，金價持續走高，K金價格同步上漲，影響了店鋪里中、高價格的鑲嵌飾品銷售和加工，從平均一天五六單減少為兩三單。“K金主要用來鑲嵌玉石、鑽石、寶石，價格上漲後，有時鑲嵌的費用比原石價格還高，大家的意願也就沒那麼強了。”
At the same time, gold striking became hot. "There are also more orders for processing old gold into new gold, with an average of a few more orders per day." Chen Haitang introduced that in his shop to process pure gold jewelry, the labor cost is generally calculated in grams, about 40 yuan per gram, according to the complexity of the process, the difficulty of the style, up to 0 yuan, light gram weight pure gold jewelry is calculated by the piece.
Having worked in Guangzhou for more than 00 years, Chen Haitang observed that in recent years, consumers have returned to their love for pure gold. "I found that young people have become fond of pure gold jewelry, and six or seven percent of the guests who use old gold to process ancient pure gold jewelry are 'post-0' and 'post-0'." Chen Haitang analyzes that compared with finished jewelry, old gold processing is relatively cheap, and most of them are handmade, which can fully meet the needs of young people for traditional craftsman craftsmanship, especially for traditional ancient production, national style pattern style, burnt green (enamel), and personalized customization needs.
The reporter learned that young people like pure gold custom processing because they can be designed according to their preferences to meet the needs of personalized expression. Young people are reluctant to choose to cash out or exchange old gold, and they also have emotional considerations. "Some gold is left by the older generation and parents, and it has inheritance significance, and it is reluctant to replace it. "Post-00," Ms. Huang said.
Comprehensive Beijing Daily, Guangzhou Daily