Compilation / Mobile Game That Little Thing Zeta

"Phantom Beast Palu" is one of the hottest and most talked about new products in the game industry in 2024 years.

自去年1月搶先體驗版本發佈以來，《幻獸帕魯》在短短24小時內就賣出超過200萬份，並成為了Steam歷史上第二款同時在線玩家數峰值超過200萬遊戲。然而，由於帕魯的設計風格與寶可夢過於相似，這款融合建造、戰鬥和開放世界等玩法元素的生存遊戲引發了巨大爭議，遭到許多玩家批評，後來更被任天堂和寶可夢公司提起了專利侵權訴訟。

Recently, at the Game Developers Conference 2025 held in San Francisco, John Buckley, the public relations director and distribution manager of Pocketpair, the developer of "Paloo", admitted in a panel that the company was under a lot of pressure before and after the release of "Paloo". Bookley points out that many studios would likely be overwhelmed by the same pressure, but Pocketpair's work culture allowed all colleagues to work together and eventually withstand the pressure.

"Pocketpair is a very friendly company." "It's just my personal opinion, and you can disagree, but I think very few companies have survived as much as Pocketpair when faced with the post-release conditions of Palu the Beast." Many companies may collapse under the burden of threats, stress, and negativity from the outside world, but we managed to retain all of our employees and move on and do what we had to do. ”

To boost team morale and maintain a healthy work environment, Pocketpair hosts several pizza and sushi parties or lets everyone go out for a drink together. "Also, our CEO always gives us time off to play big new games. For some reason, the media seems to think this kind of news is newsworthy, but we don't think it's a big deal. ”

Bookley revealed that Pocketpir's success in the global market surprised Pocketpir.

“我們以前的遊戲在亞洲深受玩家歡迎，所以猜測《幻獸帕魯》也一樣。”他解釋說，“按照我們最初的設想，這又是一款面向日本玩家的遊戲。然而，《幻獸帕魯》在Steam頁面上線后的第一年內，就被超過100萬玩家加入了願望單。到了那時候，我們知道它跟Pocketpair的老遊戲肯定不一樣。隨著數位持續上漲，《幻獸帕魯》在2023年成為了Steam願望單數量排名第三的遊戲……經常有人問我們：‘為什麼？究竟發生了什麼？你們怎樣讓遊戲獲得了如此多的關注？’說實話，我們也不知道。”

"At the time, most of our employees were working remotely. Pocketpair has its own office, but only a very small number of colleagues go to work. On the day of the release of Palu the Beast (EA version), everyone went to the office to celebrate, had some drinks, and then went home. After about 20 minutes, our network engineer said that the game crashed and Epic's servers crashed. That's when things started to get weird. ”

布克利接著發表了一番凡爾賽式的言論。“在第一周內，我們就達到了一個令人噁心的數位。如今，看到那個數位我就感到噁心。”他說，“我實在想不明白，在Steam和Xbox平臺上，《幻獸帕魯》為什麼能吸引那麼多玩家？別問我，我不知道原因。我向各位保證，我們都不知道答案。真是令人難以置信，太嚇人了……遊戲發售30天后，我們的累計玩家人數就達到了2500萬。從那以後，我們很少公開談論遊戲的玩家數量，因為輿論環境非常糟糕，我們想要保持低調。”

Bookley also chatted about the patent infringement lawsuit filed by Nintendo and The Pokémon Company against Pocketpair. According to him, Pocketpair was surprised by the lawsuit, as Palu the Phantom Beast had already undergone legal review before it was released, and no one had even considered the patent issue within the company.

“去年9月份發生的一件小事令我們感覺不舒服。”布克利說，“另一家獨立公司(注：應該是指寶可夢公司)決定起訴我們。我想明確告訴各位，這是一起正在進行的訴訟，所有我不能公開談論，否則將會惹上麻煩。但很顯然，這件事令我們感到震驚。我想，很多人都有跟我們類似的感受，因為它涉及到專利侵權，我們甚至從來沒有考慮過。”

Commenting on the reaction of Pocketpair employees to the lawsuit, Bukelitan said: "Everybody's in a bad mood. Prior to the release of Palu, we publicly stated that we had conducted legal reviews of the game, and these reviews were passed in Japan. So when the other side announced that they were suing us, we were all stunned. ”

"We went to a lawyer, and the lawyer contacted the court to find out what was going on, and only then did we know that they wanted to apply for a patent. At Pocketpair, almost everyone is a big fan of the game, so it was a really frustrating day, with a lot of people walking home in the rain with their heads down...... This incident disrupted our plans. We were about to launch a PlayStation version of the game and were preparing to participate in the Tokyo Game Show, but we had to scale back these events and hire additional security staff. All in all, we didn't feel very good. ”