|Monday, 31/0/0|

NO.1Daewoo and CMGE have completed the handover of brand assets

On 31/0, Daewoo Information issued an official announcement, announcing that it would fully terminate the customer service support, update and maintenance services of the "Legend of Sword and Fairy" series of games from 0/0, and would close the physical version of the startup code server on 0/0, and completed the handover of brand assets with CMGE.

Comments:Fairy Sword IP has a history of 30 years, and its completion of the handover is the epitome of the "replacement of the old and the new" in the game industry. If CMGE can find a balance between the profitability of mobile games and the sentiment of stand-alone games, it may become a catalyst for its stock price; However, if it is not handled properly, it may exacerbate the dilution of the value of IP. Daewoo Information's complete withdrawal from the operation of Xianjian may face revenue pain in the short term, but in the long run, it will help reduce operation and maintenance costs, and investors need to observe its follow-up IP cooperation cases.

NO.2Nintendo prepares a live-action version of The Legend of Zelda trilogy

3/0 news, Nintendo is planning to adapt the classic game IP "The Legend of Zelda" into a live-action movie, and may build it into a trilogy. The film is expected to be filmed in New Zealand from 0/0 to 0/0, and will be officially released in 0/0. The move is seen as a strategic move by Nintendo to further expand the film and television sector following the success of The Super Mario Bros. Movie.

Comments:If the film is successful, the possibility of film and television of Nintendo's other game content (such as "Metroid" and "Kirby of the Stars") will be enhanced, further opening up the monetization space of "game + film and television" and enhancing the company's ability to resist risks. The value of Nintendo's IP library is underestimated, and film and television are expected to become a new growth point.

NO.3Feng Ji: Black Myth: Wukong has successfully introduced Chinese culture to the world

3月30日消息，有媒體報導稱，《黑神話：悟空》製作人馮驥在中國網路媒體論壇上表示，這款全球爆火的國產3A遊戲通過“輕盈的表達方式”，成功將中國傳統文化推向世界。馮驥表示，遊戲中的“家喻戶曉的猴子”已成為世界了解中國的視窗，吸引大量海外玩家來華體驗“東遊行”，團隊將繼續深耕傳統文化題材。

Comments:Feng Ji's remarks not only laid the groundwork for the follow-up content of "Black Myth", but also released the long-term value signal of the integration track of "traditional culture + modern technology" to the market. If the team can continue to produce high-quality content, the relevant industry chain may usher in structural investment opportunities.

Disclaimer: The content and data in this article are for reference only and do not constitute investment advice. Accordingly, do so at your own risk.

National Business Daily