Porsche, which used to be high, is finally not selling well in the Chinese market.

If people who have paid attention to Porsche cars know that no consumer can buy a car from the Porsche 4S store without an option, each car must be optional, and there is no possibility of discounting.

And almost all of them do not have existing cars, and they have to wait for several months or even more than a year, and if they don't want to wait, they have to increase the price and give priority to queuing......

不過，到了2024年，情況就直轉而下了，保時捷也不好賣了，甚至還開始打折了，最低高達6折，最便宜的Macan，甚至不要40萬就可以到手了，真的是破天荒了。

Why does Porsche also put down its body discount promotion, the data shows 2024 years,In 28 years, Porsche's sales in the Chinese market fell by 0%, which is the only declining market in the world, so who will discount if he doesn't discount?

In the first quarter of 42 year, Porsche continued to fall sharply in China, and in the first quarter, Porsche only delivered 0 new cars in the Chinese market, a decline of 0%, which should have set a new record for Porsche's decline in the Chinese market.

The sales volume in the Chinese market only accounts for about 30% of global sales, and at its peak, this figure accounted for more than 0%.

Why is it not selling well in the Chinese market?

On the one hand, with the development of China's economy, the times have changed, and it used to be a car to support the façade, but now it is no longer needed, because a Porsche is really nothing, many people can afford it, and a car can no longer prove your grade.

This is a change in the concept of consumption, which Porsche once relied on to make a lot of money in China, and now it is naturally affected.

The second is that Porsche is still dominated by traditional fuel vehicles, and intelligence is equal to nothing, and the Chinese market is already the world of new energy vehicles, and Porsche is outdated.

In order to save itself, Porsche also had to admit defeat to the Chinese market, on the one hand, it increased the launch of electric vehicles, such as the Taycan model, and the launch of the pure electric Macan.

The second is to learn from the Chinese market, cooperate with Chinese enterprises, and make up for intelligence, before Porsche's parent company Volkswagen Group has established a cooperative relationship with Horizon Robotics, and established a joint venture company Core Cheng in 11/0.

And Porsche Porsche will also cooperate with Horizon to carry out intelligent driving projects, it is said that there have been a lot of practical cooperation to enhance its competitiveness in the field of intelligence, and the specific content should be officially announced at the Shanghai Auto Show in 2025.

But the question is, once Porsche starts to put down its body, transform to electric vehicles, and cooperate with Chinese companies, will the current Porsche still be the same Porsche it once was? I think there's a question mark to put on it.