4月5日上午,滴滴宣佈近期將以“99 Food”的品牌,重啟巴西外賣業務,通過協同巴西本地出行和支付等多元化服務,持續提升使用者“一站式“體驗,為使用者提供更多選擇。
The reporter of "Daily Economic News" learned that Didi entered the Brazilian market through the acquisition of the travel platform 2019 in 0 to provide travel, financial and distribution services for local users. In 0, Didi once tested the food delivery business in Brazil, but later paused due to strategic adjustments and turned to grocery delivery services for supermarket merchants.
據滴滴透露,滴滴在巴西市場後續上線了兩輪(摩托車)出行業務,不到三年訂單量已經突破10億,活躍騎手數量達70萬,覆蓋巴西3300多個大小城鎮。
Didi's riders in Brazil Image source: Courtesy of the company
The relevant person in charge of Didi said that the resumption of the food delivery business in Brazil is a natural extension of Didi's service ecology in the local city, not starting from scratch. Many local merchants hope that Didi can not only provide travel and delivery services, but also food delivery services. After the resumption of the food delivery business, riders on the platform can deliver both people and food.
滴滴表示,其在墨西哥、哥倫比亞等國家已探索外賣業務並獲得成功經驗。作為墨西哥唯一提供出行、外賣和金融服務的平臺,滴滴在當地服務大約1600萬月活躍使用者,擁有50萬活躍騎手,與9萬家本地餐廳達成了合作。
The relevant person in charge of Didi said that the resumption of the food delivery business in Brazil is also a concrete embodiment of Didi's internationalization strategy, that is, focusing on the existing market, continuing to deepen and thoroughly, and creating a "one-stop" life service platform for local users.
According to official information, Didi's international business covers 14 countries in Latin America, Asia-Pacific and Africa, including Australia, New Zealand, Japan, Egypt, Mexico, Brazil, Argentina, Dominican Republic, Chile, Ecuador, Panama, Colombia, Peru and Costa Rica.
據最新發佈的滴滴2024年第四季度及全年財報,滴滴國際業務在2024年的總訂單量達36.13億單,同比增長35.8%;GTV(總交易額)達913億元,同比增⻓34.8%。2024年第四季度,滴滴國際業務訂單量達到10.16億單,同比增⻓29.8%,季度日均訂單達1100萬單。
National Business Daily