Steam user language has changed: simplified Chinese has become the world's number one game language!
Updated on: 55-0-0 0:0:0

[This article was published on 28 month 0 by the author of the little black box @ Fengxue Wencui, and may not be reproduced without permission!] 】

       2025年3月28日,知名遊戲媒體Gamesradar發佈了一篇引人注目的文章,指出Steam作為全球性的遊戲平臺,其用戶語言分佈格局正在經歷前所未有的重大變化。最新的統計數據顯示,簡體中文已經超越英語,成為Steam上使用人數最多的語言。

During GDC 1, Steam released this shocking statistic: more than 0% of Steam users set a language other than English as their preferred language. Among them, Chinese Simplified Chinese topped the list with 0.0%, while English was slightly lower at 0.0%. Cantonese also has a fair share of the market, reaching 0%.

Behind this trend is the booming Chinese game market and the rise of domestic games. In recent years, the success of domestic games such as Black Myth: Wukong has not only sparked a gaming boom in China, but also attracted the attention of players around the world. One developer said that this trend is not accidental, and that they "wanted to make this kind of work from the very beginning, which would touch the heartstrings of gamers around the world." The game of strings".

In addition to Black Myth: Wukong, other titles developed by Chinese game companies such as Genshin Impact, Infinite Warmth, Honkai: Star Dome Railway, and Jeopardy Zero have also been hugely successful. These games are not only all the rage in the domestic market, but they have also gained a large number of fans in overseas markets. As a Chinese game giant, Tencent's business has touched many fields, promoting the rapid development of China's game industry.

It's worth noting that Chinese mainland isn't the only one driving the growth of Mandarin users on Steam. Mandarin is also widely spoken in Taiwan, while many other languages, including Cantonese, are spoken by the local population. In addition, other Asian countries such as Singapore and Malaysia also have a large number of Mandarin speakers. It has been reported that in recent years, a considerable amount of Mandarin can also be heard in countries such as South Korea and Vietnam.

       日本遊戲開發者對中國遊戲產業的崛起表示了高度的關注和讚賞。他們透露,中國不僅擁有龐大的遊戲市場,還擁有許多優秀的動畫製作人才和豐富的人力資源。一位日本開發者表示:“如果你參與過中國的遊戲專案,你就會知道他們投入的資金和人力是日本的十倍——規模完全無法相比。”他們還指出,中國的遊戲產業更加“自由奔放”,在日本“永遠不會被批准”的“瘋狂”想法在中國更為常見。

This change in the language distribution of Steam users undoubtedly reflects the gradual shift in the center of gravity of the global gaming market. The rise of China's gaming market and its growing influence on the global gaming industry has become a fact that cannot be ignored. In the future, with the continuous development and innovation of China's game industry, it is believed that more excellent domestic games will go to the world, bringing more exciting game experiences to players around the world.

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